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Mostrando entradas con la etiqueta University of Bedfordshare. Mostrar todas las entradas

miércoles, 31 de agosto de 2016

Social entrepreneur Mauro Libi: Casa Hogar Al Fin

Resultado de imagen para Casa Hogar Al Fin

Social entrepreneurs drive social innovation and transformation in various fields including education, health, environment and enterprise development. They pursue poverty alleviation goals with entrepreneurial zeal, business methods and the courage to innovate and overcome traditional practices. A social entrepreneur, similar to a business entrepreneur, builds strong and sustainable organizations, which are either set up as not-for-profits or companies.

Mauro Libi created social projects to help children with hungry. For this venezuelan entrepreneur Children are the most beautiful gift that life could bring to your life in the most unexpected moment that you can ever imagine. However, there are people who were parents once, but they weren’t grateful with that gift and they decided to give it away.

That means they abandoned their child or children because they were afraid of having a life full of responsibilities and caring with a human being the rest of their life wasn’t a good option. But have these children the fault of their parents’ bad decisions? Are they guilty for being born? The answer is, of course, no. They are doom to live a life without knowing what is next. These children don’t know why their parents don’t care about them. So, you have many children around the world who don’t have a mom or a dad, and they’re on the streets without any kind of guard or even a save and warm place to stay.

Nevertheless, there are some organizations like Casa Hogar Al Fin, in Venezuela, in which people are in charge of taking care and helping little kids and keep them save from:

  • Not having food
  • Getting some kind of disease
  • Having dangerous friends.
  • Being raped.
  • Start stealing things from other people.
  • Becoming murderers
  • Hurting each other.
  • Being raped.
  • Start stealing things from other people.
  • Becoming murderers
  • Hurting each other.


And many other things that make from their lives a dangerous situation in which every minute is a life decision between get something to eat and stay alive, and survive another day.


Casa Hogar Al fin tries to maintain an order in the organization, and tries to save as many children as it is possible. Let’s hope that organization continue with outstanding job forever.


jueves, 4 de agosto de 2016

Mauro Libi Crestani: Motivating is hard work that pays off

Mauro Libi Crestani. To work in an organization involves leading a particular task that is crucial but difficult to carry out: motivation. It is a kind of the  fuel that must be supplied continuously.

Now, it is important to understand that motivation is not unidirectional, but it comes and goes.

It is important to know the partner and work all the time in the creation of conditions to undertake actions aimed at achieving its goals and objectives of the company or enterprise.

It is not a simple task is to motivate. Requires ingenuity. (Mauro Libi)

Who have on their shoulders the administration of human talent in organizations tend to motivate from outside, which is an input error. Motivating involves moving and, of course, that tired.

The first thing to clarify is that we do not motivate anyone, but set the conditions that are conducive in other people's interest to support our propositions, the organizational objectives are created, and move in a direction that is attractive and also receives a benefit.

That is, no one is going to move to do something that is not providing revenues.
We are talking about something that is more than an economic benefit that now is no longer the factor that moves the worker, especially if we take into account the impact that inflation is having on the world.

Now the employee moves from one company to another in search of something more than a good salary. He goes in search of a good political loyalty of a package in which it is respected, will stimulate, you consider, you will provide working conditions that involve physical and psychosocial health, among other things. (Mauro Libi Crestani)

The task is arduous and involves challenge that stimulate the rest to achieving organizational objectives. It is essential that the rest of the team endorse corporate purposes. We must make the worker understands that if the organization is well, as he will be, too, must be done co-participate in the work of greening the company and therefore employment.


 Studies show that organizations should, when setting its objectives and goals, take into account the habits and customs of the clientele to offer products and services that meet their needs will also meet our partners in the company, is our workers. (Mauro Libi)


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jueves, 31 de diciembre de 2015

Mauro Libi Crestani: Positive advertising in health works ….

“Smoking kills you” 

This advertising message really seems to hit home.
You would think that it would get attention and would be very effective. If you do then you are not alone, so did the country France and they ran their own anti smoking campaign.

“Smoking Means Being a Slave to Tobacco” 

So was this anti-smoking campaign effective?

 The short answer is … Yes, it was. 

However, the negative message in these campaigns just was not as effective as a positive campaign would be.
Cornell marketing and nutritional science professor Bryan Wansink, who co-authored the report with University of Vermont nutrition and dietetics professor Lizzy Pope, extended their  research into the area of anti-smoking campaigns, the report argues that a positive message, like “If you quit smoking using this help line, you can save almost $2,000 a year,” would likely be more motivating to its audience than the negative message “Smoking kills you” that is more commonly used.  

Cornel University did a study and research.  The review found that negative messages — like “Eat healthy foods or lose years off your life!” — are effective for some audiences, particularly experts like physicians or nutritionists who are already knowledgeable in the field. 

However, positive messages pertaining to what someone should be eating and why it is good for them — such as “By eating healthfully, people can gain positive body image or energy” — tend to work better for a general audience that is less knowledgeable about nutrition.

If you’re a parent, it’s better to focus on the benefits of broccoli and not the harms of hamburgers. 

As hard as it may seem, the threat of bad health if you do certain things…………….. is not as effective to the average person as the promise of good health if you do certain things.


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lunes, 7 de diciembre de 2015

Mauro Libi Crestani: ¿ Positive depressión ?

By Mauro Libi Crestani- "I only know that summer sang in me a little while, that in me sings no more." That excerpt from one of her sonnets expresses how much poet Edna St. Vincent Millay  probably knew of depression.

Psychiatrist Kay Redfield Jamison, herself a person with bipolar disorder or manic depression, notes in her book ‘Touched with Fire’  that the majority of people suffering from mood disorder "do not possess extraordinary imagination, and most accomplished artists do not suffer from recurring mood swings."

She writes, "To assume, then, that such diseases usually promote artistic talent wrongly reinforces simplistic notions of the 'mad genius.' But, it seems that these diseases can sometimes enhance or otherwise contribute to creativity in some people. Biographical studies of earlier generations of artists and writers also show consistently high rates of suicide, depression and manic-depression."

In simple terms, there may be some poets, some writers and other great genius who are very depressed and can still be creative. President Abraham Lincoln was such a person. He had bouts of manic depression and he was very creative in his speeches, in his thinking. But the fact is that some people can still remain positive despite having depression. They are the exceptions. Abraham Lincoln was such an exception.  Besides, their quality of life very poor. Even the ones who are depressed that can still maintain creativity , they do not know how to enjoy life.

Being successful in your career is of no value if you can not enjoy life. But like I said, most people with depression lose their creativity. Marie osmond sumed it up best, "I'm collapsed in a pile of shoes on my closet floor. I have no memory of what it feels like to be happy. I sit with my knees pulled up to my chest. It's not that I want to be still. I am numb." This is what depression usually does. It takes away your ability to be of any value business wise, family wise and to have a personal life. Doctors think the combination of short-term treatment with medications plus the long-term use of positive thinking  might reduce depressive symptoms.  Mauro LibiCrestani.

“Brain scans have shown that positive thinking stimulates the dorsolateral prefrontal cortex, which regulates the relationship between mood and thought.. A positive mental attitude may also influence the brain’s reward system, which involves the chemical dopamine, helping to restore a sense of pleasure that’s often lost with depression” ,Dr. Doraiswamy says.
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miércoles, 11 de noviembre de 2015

Mauro Libi Crestani: Positive attitude can help you to arise your success


Positive attitude is the reason that a country like United States exist. There were times during the revolutionary war when it looked like George Washington was going to lose the war to the British. yet, he persisted and kept a positive attitude. "We should never despair our situation before has been unpromising and has changed for the better so I trust it will again. If new difficulties arise we must only put forth new exertions and proportion our efforts to the exigency of the times."  
Negative attitude can be so destructive it can destroy one's life and sometimes bring down a country or government. Richard Nixon was paranoid, he believed that people were always out to harm him. This attitude hurt what otherwise may have been considered a great presidency. In 1962 Nixon ran for the California governorship and lost. He made this promise,  "You won't have Nixon to kick around anymore..."  
When Richard Nixon ran for re election for the presidency in 1972, he won by 20 million votes and 520 to 17 in the electoral college. He won almost every state. Why did Mr Nixon request the Democratic party break in when he had no chance of losing the presidency. He had such  low self esteem and such negative attitude that he could not be assured of victory, even when it was so evident. As a result his government fell and he was the only American President to resign in shame. 

Another Republican President Ronald Reagan was called by many, the Positive Thinking Evangelist.  Many in the Republican Party quote and speak of Ronald Reagan as the ideal for their parties ideas. To be finally understood, Reagan must be seen as a product of the positive-thinking movement. Indeed, it was Reagan’s song of the positive—as articulated in thousands of speeches as a conservative activist, California governor, and U.S. president—that, more than any other factor, made the principle of brighter tomorrows and limitless possibilities into the idealized creed of America. 


Reagan spoke of American greatness and when he did, people believed him.

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miércoles, 7 de octubre de 2015

Mauro Libi Crestani: Eke and Kahuna

“Your living is determined not so much by what life brings to you as by the attitude you bring to life; not so much by what happens to you as by the way your mind looks at what happens.” - John Homer Miller.

In an effort to help you develop a positive attitude towards your life and others we will discuss a  wisdom from the Hawaiian Islands - knowledge they refer to as “Kahuna.”

The first concept is called Eke. It is s belief that all changes has to start within yourself. If you want to make changes in your company, with your employees or within your relationship, then first you have to make those changes within yourself. The concept of Eke is that we go from a belief of lacking to a belief  of abundance. If you are lacking in education , then become the most educated in your field. If your company is lacking in innovation and in research and development become the most innovative. If you customers have a lack of enthusiasm towards you and your company, do something to make them the most enthusiastic. If you lack in being an attentive spouse, then become the most attentive spouse. The Eke within you as it becomes more abundant will want to come out and have positive change on the world. 

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martes, 29 de septiembre de 2015

Mauro Libi Crestani: The smile may be the most powerful sales tool ever

When you or your employees meet a client for a potential sale or a potential new customer, impressions really matter. Before you even say a word, the customer is forming opinions about you and your company. Are you prepared to make this sale? Yes, you carefully prepared what you are going to say, you also dressed just right. What may be the most important aspect of the sales meeting is often ignored. This one important aspect, can make or break your sale. This is to remember to smile. The smile may be the most powerful sales tool ever.

A good leader knows that a product is only as good as the employees that make it. If the people in a company are happy and have positive attitudes this reflects on their management. If you go to a company to consider using them and no one at that company seems happy and no one is smiling, this is a company that zaps the energy out of its employees. Would you want to get involved in that company? If the employees are that negative and sad, they probably hate their company and what they do.   As a customer, you see the hell that the employees feel that they are in and it is best for you to get out of there fast.

As a manager or group leader, it is your responsibility to create a positive happy atmosphere. When your employees greet customers, they need to smile and let the customer see how positive your company is and to leave the potential customer feeling great.  That customer should feel the positive joy of your employees and want to be part of your company. The potential client should feel that they are in a happy place, a respectful place and a place that is always willing to help its customers. The client needs to feel that your company will be around a long time. That its employees stay a long time and as a result are experienced. Leaving the customer with that assured feeling that your company was their best choice and making them feel like your employees and management will be helpful will also guarantee you future referrals.

I always tell managers to learn the following rule ... No smile, no interest, no sale.

domingo, 26 de julio de 2015

Mauro Libi Crestani: Top tips on creative thinking as a powerful business tool


Top tips on creative thinking as a powerful business tool

Do you remember playing the word association game? What is the first thing that comes to mind in response to 'creativity?' For most people it is probably 'art' or something similar, it is probably never 'business.'

Creativity is not simply the preserve of the artist. It is something built into everyone, even the businessperson! Thinking creatively is a powerful business tool that can help businesses exploit new opportunities and solve problems, all of which can result in improved profitability.

Mike Waddell of Adsidia offers tips on creative thinking as a tool to help you generate new thinking in your business.

Edward de Bono, of 'lateral thinking' and 'Six Thinking Hats' fame, observed that the human mind is a very efficient pattern making and matching system. The problem is that our minds are lazy. This means that we tend to force fit new scenarios to old patterns instead of making new ones. De Bono called this 'cliché thinking.' These clichés include our responses and so we inherently limit our ability to exploit new opportunities.

The question is how can we break through the clichés to benefit our business? This in essence is what creative thinking is about - it is the process of finding new perspectives and developing new thinking.

Change the question!

As cliché thinking limits us, it is important to find new ways of looking at problems within a business. Broadening and rephrasing a problem is an important tool. For instance, a business problem might be expressed as "we cannot cover our costs," which leads to a demoralising cost cutting exercise. If you broaden the problem into: "we are not making enough money to cover our costs," this leads to a restatement such as: "how can we make more money?" A whole set of optimistic questions then emerge to help deal with the situation. Broadening and rephrasing problem statements are powerful cliché breaking actions.

'Object forcing' method helps you to think outside the box

Having a good problem statement starts the process but sometimes it is difficult to generate new thinking. 'Object forcing' is one of a number of tools that helps to initiate and maintain creative thinking.

The idea is to take any object and consider how that object might affect the solution. Fun ideas are encouraged because the exercise is about generating new thinking.

Problem: The company is using too many elastic bands.

Unrelated object: A crab!

What solution could the crab create?

You can look at the characteristics of the unrelated object and see how they may affect the situation, for example, the crab has an armoured shell - so the elastic bands could be kept in a secure container.

'Object forcing' is most effective in a brain-storming mode, but remember not to evaluate or criticise ideas until the session is completed. The ideas can then be reviewed and developed, and associations can be investigated. Remember, this is not simply about the ideas that arise from object forcing; it is about breaking the cliché. You can develop fun new ways of looking at problems that energise your workforce and stimulate creativity.

Try the above techniques for approaching new opportunities within your business. Who knows, your business may become the next Google.

Article published by University of Bedfordshare