Mauro Libi Crestani: Challenges and failures in business

Every business has it’s times of failures. A good entrepreneur does not let the challenges and failures get him down but sees opportunity to build an even stronger company. Its those tough times that really require a proper business leader to keep positive. Being positive, helps the mind think clearly and gives one an energy needed in those hard times. Having  positive goals and direction is what is needed to be successful. Of course you have to be realistic and not sugar coat the failures but by staying negative, it hampers our creativity and ability to think clearly. The answer to failure is not negativity. The answer is to be positive. Be positive that you can be turn it all around to success.

http://successfulbusinessinitiatives.blogspot.com/2015/07/challenges-and-failures-in-business.html

Mauro Libi Crestani: How Successful People Stay Calm, They Stay Positive

As an entrepreneur, conquering challenge and failure is essential to the success of your business.The trick is not handle the challenges and failures as they arise by training your brain to stay positive when times are tough. By nature we tend to dwell on the negative.

 Acknowledging problems and facing failures can lead us to better solutions and a more productive company.

 But too often, we go overboard, and beat ourselves up for our failures or let ourselves dwell in the negative. By consciously increasing our focus on the positive, we start to even the balance.

 We find a happy medium where we can address failures and challenges without letting them get us down, leaving us more motivated, productive, and likely to succeed.

http://successfulbusinessinitiatives.blogspot.com/2015/07/how-successful-people-stay-calm-they.html

Avelina a 100 percent Venezuelan product

Despite the crisis and the country risk, companies in Venezuela who are betting the country and work with young talent to overcome the obstacles of the crisis and meet the objectives of producing for Venezuelans. Inproceca company is one of those companies that decided to stay in Venezuela and bet on the future. Among its projects implemented, is expanding the product line of food corn flakes with Creole flavors that are the premium Avelina line.

Avelina Food Premium is a proven nutritional content makes a promise to its consumers healthy life. An oat hand manufactured with young and professional Venezuelan and technology of the highest quality work, making it a 100% national product quality backed by the strength of Inproceca CA It is intended solely for people who care about their health, attentive to the nutritional content of the food they eat, and they demand quality and good taste. In seeking to satisfy the palates of today's dynamic, fresh, demanding and attentive to the news day, Inproceca CA expands its range with more products in the field of oats, and throws his Flavored, Instant oats and fortified. Avelina is then presented as the perfect balance between taste and demanding consumer welfare and an active and healthy life.

The flavors of the new product include cinnamon apple, maple banana, chocolate, vanilla, honey - raisins and almonds and strawberry. They are available in packs of 200 grams whose content will be 5 envelopes of 40 grams each, the right amount to prepare a healthy oat base, which may be mixed with water, milk or yogurt drink. 

http://successfulbusinessinitiatives.blogspot.com/2015/07/avelina-100-percent-venezuelan-product.html

Mauro Libi Crestani: Share Value Initiative

         Share value initiative is a fundamental change in thinking for businesses. In the past business would look for opportunity and propose a business protocol bases on that opportunity. Businesses now are realizing that they can create human capital. That it can be at it's best when it innovates and creates while trying to alleviate and solve some of the world’s societal problems. 

       A global community of businesses can create attitude success by going into an improvised community with strategy leadership. A community where there is little education, no medical care, they can go in with a team of business leaders and medical practitioners. They can provide free medical care and free education centers. This becomes a power-shared value. As the community becomes successful, it creates a new population of customers. It’s a win-win situation.

       Share value initiative by providing the resources into communities allows for profitable solutions to bridge between business and real world change.

http://successfulbusinessinitiatives.blogspot.com/2015/07/share-value-initiative.html

Mauro Libi Crestani: Top tips on creative thinking as a powerful business tool

Top tips on creative thinking as a powerful business tool

Do you remember playing the word association game? What is the first thing that comes to mind in response to 'creativity?' For most people it is probably 'art' or something similar, it is probably never 'business.'

Creativity is not simply the preserve of the artist. It is something built into everyone, even the businessperson! Thinking creatively is a powerful business tool that can help businesses exploit new opportunities and solve problems, all of which can result in improved profitability.

Mike Waddell of Adsidia offers tips on creative thinking as a tool to help you generate new thinking in your business.

Edward de Bono, of 'lateral thinking' and 'Six Thinking Hats' fame, observed that the human mind is a very efficient pattern making and matching system. The problem is that our minds are lazy. This means that we tend to force fit new scenarios to old patterns instead of making new ones. De Bono called this 'cliché thinking.' These clichés include our responses and so we inherently limit our ability to exploit new opportunities.

The question is how can we break through the clichés to benefit our business? This in essence is what creative thinking is about - it is the process of finding new perspectives and developing new thinking.

Change the question!

As cliché thinking limits us, it is important to find new ways of looking at problems within a business. Broadening and rephrasing a problem is an important tool. For instance, a business problem might be expressed as "we cannot cover our costs," which leads to a demoralising cost cutting exercise. If you broaden the problem into: "we are not making enough money to cover our costs," this leads to a restatement such as: "how can we make more money?" A whole set of optimistic questions then emerge to help deal with the situation. Broadening and rephrasing problem statements are powerful cliché breaking actions.

'Object forcing' method helps you to think outside the box

Having a good problem statement starts the process but sometimes it is difficult to generate new thinking. 'Object forcing' is one of a number of tools that helps to initiate and maintain creative thinking.

The idea is to take any object and consider how that object might affect the solution. Fun ideas are encouraged because the exercise is about generating new thinking.

Problem: The company is using too many elastic bands.

Unrelated object: A crab!

What solution could the crab create?

You can look at the characteristics of the unrelated object and see how they may affect the situation, for example, the crab has an armoured shell - so the elastic bands could be kept in a secure container.

'Object forcing' is most effective in a brain-storming mode, but remember not to evaluate or criticise ideas until the session is completed. The ideas can then be reviewed and developed, and associations can be investigated. Remember, this is not simply about the ideas that arise from object forcing; it is about breaking the cliché. You can develop fun new ways of looking at problems that energise your workforce and stimulate creativity.

Try the above techniques for approaching new opportunities within your business. Who knows, your business may become the next Google.

Article published by University of Bedfordshare